iPhone Trademarks: the Real Issues

iPhone Trademarks: the Real Issues
Mark Rasch, 2007-01-22

Apple's iPhone announcement and Cisco's iPhone trademark lawsuit has brought the iPhone moniker into the spotlight. But other companies also own and use iPhone trademarks, and market and sell their iPhone products. Mark Rasch explains how U.S. trademark law works and the real issues at play in this highly publicized trademark dispute.

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In end, (Apple)Phone 2007-01-22
RBrown

As what is now know as AppleTV (with the Apple being the bitten apple Apple trademark) was introduced as "iTV", which was the name of a network in Britain among other things; I believe that when it goes on the market what, what Apple introduced as the iPhone will be the ApplePhone (again using the b...

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iPhone Trademarks: the Real Issues 2007-01-22
Anonymous (1 replies)

Very nice article... but I don't understand why publishing it on this website. I didn't see anything security related, no?

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Re: iPhone Trademarks: the Real Issues 2007-01-22
editor (1 replies)

I'll admit it's a bit of a stretch re: security, but most companies that sell a product or service have to worry about how to secure their trademarks for future earnings. Something different for readers to enjoy.

cheers,
-editor...

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Re: Re: iPhone Trademarks: the Real Issues 2007-01-22
Anonymous (1 replies)

I enjoy....

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Re: Re: Re: iPhone Trademarks: the Real Issues 2007-01-23
Mark D. Rasch

um.. iEnjoy is a registered trademark of Apple!...

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iPhone Trademarks: the Real Issues 2007-01-22
Anonymous (1 replies)

Great article. Something a lawyer wrote that I actually enjoyed. If Apple is awarded the letter "i" then I better grab a letter too. There are only 26 of them to go around. For this reason I don't agree with the argument that Apple puts "i" before everyone so it is theirs....

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Re: iPhone Trademarks: the Real Issues 2007-01-23
Anonymous

Well, 26 letters in English, anyway. I'm personally very fond of the Russian "J", which looks sort of like a six-legged spider. Maybe I can register "The Spider Letter" for my very own?...

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Abandonment issues 2007-01-22
chort (1 replies)

Nice article, but unless I'm going cross-eyed I didn't see anything on the abandonment of registered marks. I've read another article recently that indicates marks are only good for a few years unless you continuously have a product bearing that mark for sale.

When Linksys originally brought the...

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Re: Abandonment issues 2007-01-25
Mark D. Rasch

Its not clear when Cisco introduced the iPhone, or when or whether they ever marketed it in commerce....

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iPhone Trademarks: the Real Issues 2007-01-23
Anonymous

Loved the article! I work in security and periodically have to deal with trademark issues. This was very interesting. ...

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iPhone Trademarks: the Real Issues 2007-01-25
Ian

I wonder if using "iFone" would get around this issue. I am sure Apple would be happy with the funky spelling as it conveys the same meaning....

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The case is over 2007-03-08
iPhoneAddict

I dont think cisco will give a fight to apple even it is allowed to use the same name :)...

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iPhone Trademarks: the Real Issues 2007-03-13
mic00

I like the iPhone multi-touch technology for easy navigation. This will be the next PDA generation.
Get iPhone Converter http://www.iphoneconverter.com/
...

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